Colours

Basics

Brand/Logo

Visual Language

Other

  • Ads
  • Social Media

Deep Purple Gradient

  • Hex: #02375d
  • RGB: (2,55,93)

Nutral Grey 

  • Hex: #B2B2B2
  • RGB:  (178, 178, 178)

Link Blue

  • Hex: #863e70
  • RGB:  (134,62,112)

Punchy Pink Gradient

  • Hex: #d04178
  • RGB: (208,65,120)

Logo

  • Hex: #ffd27c
  • RGB: (255,210,124)

Color Usage

Deep blue should be used for in most cases.  For accent colors or where tonal variety is needed, the punchy pink would need to be used sparingly.
Title text grey is for all titles, nutral grey is for suble text and link blue for all links on light or a dark background.

Basics

Logo & Branding

Basic

Typography